Milan is Fashion!

More and more, Milan is strengthening its connection with the world of fashion, designer labels and design, dedicating entire neighborhoods to this world and increasingly nurturing the union with the city’s culture and its cultural and urban evolution.
In particular, in some areas of the city, the world of fashion meets design, giving rise and life to unique paths, where the history of fashion and the creative genius of made in Italy, and not only, meet in Milan, the capital of haute couture, and marry in perfect harmony giving a unique experience.

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The fashion district of the fashion capital

This is the increasingly well-known case of the Quadrilatero della Moda, a famous network of streets that includes on the one hand the most prestigious boutiques perfect testimonials of bothhaute couture and made in Italy, and on the other hand it loses no trace of the glorious past of costume, always remaining poised between past, present and future. Strolling through the elegant shop windows, one encounters both new trendy spaces and beautiful and iconic historic palaces, which today house the most famous and well-known brands and reveal some of their secrets, or in some cases guard the past, as in the case of the Museum of Fashion and Costume inserted in the prestigious Palazzo Morando.

Not only the Fashion Quadrilateral

In recent years, the contamination of fashion in the city is no longer limited to the area of the famous Montenapoleone, but more and more has moved into the area of the city, creating new neighborhoods completely devoted to fashion, as in the case of the Via Tortona area. This former industrial area has become famous for such world-renowned events as the Fuorisalone, today represents a unique and evocative promenade that in every corner tells of the urban contamination by the world of fashion and design that has over time made it its second home, as in the case of Armani, which has established right in these streets in its headquarter, also creating a monogriffe museum, Armani Silos, dedicated to its glorious past and the history of fashion in general. Discovering the link, indissoluble between the city and fashion, does not represent a simple mix, but a real journey inside the fashion culture that has made Milan, the capital of glamour and trend, undisputed both in Italy and in the world.

  • Event customization for date, time, schedule and timing according to client and participant needs
  • Pre-event counseling, organization and management and development of the detailed program
  • Assistance on the day of the event until the conclusion
  • Welcome of event participants
  • Guided tour, if provided, by Neiade Tour & Events’ professional guides, also upon request in languages other than Italian or English
  • Exclusive reserved location/means of transportation if provided
  • Organizing cocktails, lunches and dinners, and convivial moments in dedicated areas or exclusive reserved locations
  • Ability to combine the event, in selected locations and business endowment, with product presentations, meetings, press conferences
  • Processing supporting materials
  • Hostess service during the event also for sampling activities and distribution of products or promo material
  • Transfers by NCC, minivan and bus
  • Professional photographer throughout the event
  • Proven suppliers for dedicated setups

But when visiting and discovering the glamorous places of the city is no longer enough, it is also possible to live anexclusive experience, customary for industry insiders but unattainable for most people: the chance to enter and visit the hidden showrooms, scattered around the city, to discover brands of the made in Italy tradition, coming directly into contact with the protagonists who every year define styles and trends in fashion and design, even perhaps indulging in an exclusive shopping session guided by real fashion professionals. Whether they are famous brands or emerging artists, visiting the showrooms and ateliers with the possibility of witnessing the making of a garment or a modeling session, is definitely an engaging experience and one that all fashion enthusiasts, would like to try, at least once in their lives.

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